From February 2000 to April 2001 I wrote an online column about
entrepreneurship for the late great Industry Standard.
Here are the columns. I've also posted some business
articles that I wrote for other publications.
Just
Managing: Building Evidence
Digital Paper CEO John Cronin shares his philosophy on how to build
a successful company.
Just
Managing: Not So Fast
Aesop's fable about the tortoise and the hare applies to the dot-com
age. Finding the right niche and business plan take time - and patience.
Drkoop
Hasn't Been Kicked Off the Island Yet
Through all the carnage, the online medical site continues to survive
despite cash troubles and stories of its impending doom.
Just
Managing: The Naked Truth About Danni's Hard Drive
As other dot-coms crumble, former stripper Danni Ashe's adult Web
site is going great guns. But not for the reason you might think.
Just
Managing: Choose Wisely
Once upon a time, I said there were no new rules for the new economy.
Guess what: I was wrong. But one must know when to use them.
Just
Managing: Weathering the Storm
How has WebMethods managed to survive the turbulent market? It simply
followed the Golden Rule.
Just
Managing: The Ironic Economy
Many ideas that once were thought to be flash-in-the-pan are now
the very same philosophies that power the Internet world.
Just Managing: Big Business
in Small Businesses
Sure, the stuff of dreamers is great - but more online companies
are realizing that meeting the needs of existing companies is a
thriving market.
Just
Managing: The Need-Driven Startup
The surest path to profitability is to meet your customers' needs.
How? Start with a business you know.
Just
Managing: Are Today's Firms Built to Last?
A popular book says that for Internet Economy companies to survive,
they must look past the next big thing.
Just
Managing: The Poetry of Business
Entrepreneurs, like poets, invent new ways to connect people, ideas
and organizations.
Just
Managing: Focus! Focus! Focus!
When starting a business, don't try to take over the world. Just
keep your goals clear, distinct and achievable, and you'll be successful.
Just
Managing: The Benefits of Stubbornness
Despite the Net Economy's ups and downs, Fashionmall.com CEO Ben
Narasin has refused to alter his business model.
Just
Managing: The Four-Year Overnight Success
Dennis Deandre used the art of bootstrapping to turn his realty
site into a hot Internet marketplace.
Just
Managing: Second Chances
Steve Giordano learned through trial and error that it's important
to maintain financial control of your company.
Just
Managing: Give Me an 'A'
Entrepreneur James Marcus says always go with your 'A' ideas - the
ones that practically guarantee success.
Just
Managing: Swell.com CEO Escapes Founder's Trap
The founder of the surfing and action-sport site knew when to hand
the reins to a business expert.
Just
Managing: Napster Is a One-Hit Wonder
Despite the hype, the file-swapping service won't change the fundamentals
of the music business.
Just
Managing: The Myth of the Turnkey Company
Crucial elements of building a business can't be done at Internet
speed - such as learning.
Just
Managing: The Monty Python Syndrome
E-retailers never really seem to die, they just linger on and on
and on.
Just
Managing: ClickZ Kicks Out the Jams
At a time when venture capital appears to be the new Holy Grail,
one firm is actually funding its own growth.
Just
Managing: Sign Nondisclosure Agreement Before Reading
NDAs can put a padlock on your ideas, but good old-fashioned trust
might be a better business bet.
Just
Managing: The Old Rules That Rule the New Economy.
Editor's Note: This article is the first in a series of columns
about growing your Web company.
(back to top)
Business Articles
Growing the Manager
Booksellers illustrate the five habits of successful bookselling
A Ghost Speaks
What ghostwriting can teach any businessperson about writing
Learning Dialogue
How managers and others can talk through their differences
Fighting Words
How to have a productive, difficult conversation
Small is Beautiful
The coming of personalized, profitable, bootstrapping, aligned,
organic business.
Small Business
on the Big Screen
A dozen good films about business
(back to top)
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TOM'S WRITING
Just
Managing – articles that Tom wrote for The Industry Standard and some
Business Articles
written for Inc., Fortune Small Business, Harvard Management Update, and other
places.
Read about other
books and web sites about starting your own business.
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